marketing

Hits, Misses, and Challenges

Lynette M Burrows

It’s the beginning of a new quarter. Time to review the hits, misses, and challenges of my intentions for the last quarter. And as everyone knows, the last month of the last quarter was a doozy. This whole first quarter challenged me in unexpected ways.  1st Quarter Intentions If you recall from my post describing intentions, I make a list of intentions for four areas: Making, Managing, Marketing, and Home. At the end of each quarter I review my intentions so I know what my hits, misses, and challenges were. So you can follow my analysis, here’s my list of intentions for the first quarter of 2020. Make:  Resolve problems with the first half of my WIP.  Finish the first draft.  Blog three times a week.  Publish three monthly newsletters. Manage Change to a different email service. Finish an online copywriting class. Read a book once a month. Make regular Social Media posts. Market Complete a second class on Amazon ads. Get new covers for My Soul to Keep and Fellowship.  Print new bookmarks. Increase the size of my mailing list. Home Bring my husband home from the rehab center. Rearrange the bedroom to make it more caregiver friendly. Prepare a […]

A Difficult Week That Isn’t So Bad

Lynette M Burrows

My writing life has been busy. Marketing, last minute publishing snafus, outlining, planning, my list of things to do is unending. My personal life has been busy, too. This has been a difficult week that isn’t so bad. The Good Much of the week was good. I finished creating bookmarks, images for ads, prizes for an online launch party, approved back covers, loaded paperback books into various software programs, and prepared twitter and Facebook posts. It was part of my difficult week but a planned part of launching my new book. Fellowship went live on Monday–on Amazon and a few other sites. Apple and a few other sites had delays but are up now. Sales are slow, but trickling in. (If you’d like to attend my online launch party see the post on my Facebook page.) Book two for the My Soul to Keep series is in the final planning stages. Writing will begin next week. I started planning two very different non-fiction books. My weekly visit from my grandson was full of play and reading aloud and fun. I love that he brings me books he wants to read to me. This week, I read the first chapter of Diana […]

Speak Up Readers, What do you think?

Lynette M Burrows

During my leave of absence from the blog, I have finally finished a non-writing project that had been on hold while I launched my website and blog. And during the past two weeks, I have continued reading contributions from my favorite bloggers. Recently The Passive Voice posted part of a guest on Publishing Perspectives. It was a post by Jennifer Belle called “I Paid Them to Read My Book.” I’m snipping a bit to run here so I can ask you, speak up readers, what do you think? “I Paid Them to Read My Book”: Jennifer Belle’s “The Laughter Project” Pays Dividends August 2, 2010 By Jennifer Belle • Author Jennifer Belle took her book publicity into her own hands by hiring actresses “to read my book on the subway and at New York City landmarks for $8/hr” • Jennifer and her story of the publicity stunt ended up in the New York Times, the NY Post, on author blogs and on Judith Regan’s Sirius radio show. A few weeks ago, going up in my elevator, a neighbor said to me, “I just saw someone in Washington Square Park reading your book!” She was very excited. “I know,” I said. […]